Embrace the queue

Summer has come to an end and things have been very busy here at the studio. We are excited to be working on a variety of really cool projects. The busy atmosphere forces us to be extra efficient with our time during work and also during play. Short of having a time schedule for leisure, we prefer a more flexible framework that many people today are beginning to enjoy.

Being a consumer of media in this day-and-age can be similar to gorging yourself at a $2.99 Las Vegas buffet. This can be an enjoyable experience on occasion, but day-in and day-out, it can weigh down on your midsection–or in this case, your wellbeing. The problem is that with so much junk out there, there is a lot of sifting required to take in the good stuff. One of the thing’s we’ve noticed in more recent years is our culture’s reaction to this phenomenon, embracing the sift by providing systems that allow people to maintain an ongoing queue for the information they consume.

TIVO, iPods, Podcasts, PDAs, Netflix, and the browser home page are all some examples of this trend. The explosion of technology and information grants people access to a wide variety of media, while these devices allow individuals to choose when they will take it all in. “What you want, when you want it.” It seems as though the users’ ability to control the timing of the information has become as important as the information that is made available.

Surrounding one’s self with relevant information helps keep things focused. In a world with information flying around all over the place, recognizing and maintaining a personal queue can help a person save one of their most important assets: time.

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